Comic-Con: The Recovery

"So,
that happened."
I trust you already got the news from Comic-Con, but I
figured I would discuss a little of what I saw at
Comic-Con and get your reactions to the news that
Marvel and DC announced this year.
Now, to be sure, I did not make it to all of the
panels. I mean, I did not make it to
most of
the panels that I wanted to attend, just like I did not
get a chance to meet most of the folks that I wanted to
meet. This show…if there was a theme to this
show, it wasn't
Scott PIlgrim Takes Comic-Con (which
it did), it was, really,
There's Too Much To See, Too Much To Do, and No Time To
Do It.
Con.
Yesterday was the first "last day of Comic-Con" when I
truly felt--really felt--that I wasn't ready for it to
be over. Like, seriously, this time last year, I was
dead. Sick and dead. This year? Well…I am
certainly not well, but I definitely feel like I could
stick it out at least one more day. One thing I
keep forgetting about San Diego is just how
truly hardcore
the
lines are. Like, if you want to see the 10am panel, you
need to get to the 10am panel at least an hour and a
half early, if not two. If not three. All this is
well and good if you get to bed at 11 after a nice warm
glass of milk and being tucked in by your mommy, but
clearly unrealistic (though, I suppose, not
impossible)
during Comic-Con. Maybe I am getting old, but when I am
in bed at 4am, I can't get up at 8. Every morning for
four days straight? I can't do it, captain.
Every morning this year, I started out with clear
disadvantage of having woken up just a bit too late to
get my con in gear. I had a blast, to be sure, but I
failed to get into the more high profile panels, though
I did see Warren Ellis gloat about how much money he
made for the rights to his story during the
Red panel,
which featured Bruce Willis, Helen Mirren, Mary
Louise-Parker and Karl Urban, which was pretty cool, I
guess. I am fan of the
book (reminds
me more than a bit of
Destroyer),
but it is clear that this movie was basically
inspired
by
the story, which is fine. The panel was kind of a
snore, to be honest, especially when you compare it to
getting a chance to see the entire
Avengers cast
get up on stage.
Damn. (Incredibly, Ellis didn't stay
for any other panels…maybe that's not a surprise, but
still, please provide us with a break.)
Sadly, I was only able to eek out one update during the
con, and while I did record a few segments, I wasn't
able to post them during the convention itself.
Remember that one convention when the guys did a
podcast every day during the con? There's a
reason this hasn't happened again. There just
isn't enough time, folks, to participate in the con,
cover the con, write about the con and post about the
con more than a few times.
But all is not lost. I went to a few comic book
panels, and, while most of them were basically ten
minutes of news most of us had already heard followed
by 50 minutes of mostly awkward Q&A sessions, I did
have a few items I wanted to share with you.
As Paul
posted,
Grant Morrison was at Comic-Con this year (Conor got an
interview with him, I can't wait to see it) and there
was much ado about Batman in the DC panels. I was there
when they discussed Bruce's return, and the
whole
Batman, Inc situation
that is coming in the months again. I don't have
much to say about this--it seems like the only real way
to keep the Dick/Damien dynamic in the books while
getting Bruce back into the picture. Truly, this
is an interesting dilemma, this tension of the
seemingly obvious choice to bring Bruce back in, but at
the cost of having Dick where the cowl, which,
seemingly, readers are not really ready to pay, you
know?
Grant was asked about Mr. Pig several times after the
main presentation, mostly along the lines of, "Where
did he come from?" and "How did you think of him?"
Grant used these questions as a way to discuss
the challenges of creating characters who will stay
"alive," who will be available for future creators to
bring into stories "years after everyone on this panel
is dead." He reminded the audience that the Joker
came out of nowhere, that it was 50-60 years before
anyone attempted to provide him a real backstory and
how when you provide a backstory when you introduce a
new character that you deny the audience the
opportunity to imagine one on their own, you deny the
magic of mystery to happen. Mr. Pig comes out of
nowhere in
Batman and Robin,
and he is all the more terrifying because of this
sudden entrance. Grant was strongly of the
opinion that it was best not to explain at first, "let
creators and fans fill it in later," he said.
Mr. Pig, by the way, was apparently inspired by the
song "Pygmalism"
by Momus, which is told from the point of view of a
transformed girl, like Eliza in the play
Pygmalon,
later made in the musical
My Fair Lady.
He wanted a real deranged villain, one that was,
I guess, obsessed with forcing transformation on his
subjects.
Other jots I got from the Batman panel:
- We'll soon be seeing the second semester of Stephanie
Brown's stay at Gotham University in
Batgirl.
She'll get a love interest, a car and a dog.
- Paul Dini is doing sequel to
Heart of Hush called
House of Hush.
- Frank Quitely was supposed to come onboard again
for
Batman and Robin
(and do more pages for
Batman 700)
but he's hurt his back and he hasn't been able to do as
much work lately. (Feel better, Frank!)

The
Spider-Man panel (check Jim's great report
here) was
interesting. By any measure,
Brand New Daywas
a complete success and has energized the title. It
sounds like Marvel is really interested in taking
advantage of Spidey's resurgence, and looking to do yet
another status quo change--Spidey's literally
going
Big Time.
Dan Slott, who is taking over the book, is basically
dragging Peter Parker out of the Charlie Brown category
and more into the Bruce Wayne/Tony Stark/Reed Richards
persona, where readers can (finally?) see Peter start
dong well professionally--he's getting a career,
people! It also sounds like Spider-Man is going
to be in more and more books…sounds like the Wolverine
effect (or just more of the Spidey effect?). The
Spider-Man panel was the most nerdy of the panels I
went to, with lots of gasps and cheers from the
audience when they got a chance to see images from the
upcoming books, of which there will be many, with lots
of pages. The new books will be at least thirty pages,
with an eight page backup, which will tie into other
books, like the also-announced Spider-Girl book.
While folks were also interested in the
Carnage miniseries
(people cheered when they talked about it), I was
bemused at the
Osborn mini,
which seems uncannily timed to mirror with what DC is
doing with Lex Luthor in Action. Of course, it
will be different (more
Oz than
Metropolis) and sounds a bit darker…but I am just so
tired of Osborn..we'll have to see.
It's funny; the "CC" in SDCC could mean "constant
change"--there always seems to be a few panels where
the creators gleefully announce how they are rendering
the status quo to bits, that everything's gonna be
different, better, crazier, bolder, huger, massiver,
wilder, amazinger than before. It's always fun
(sometimes) to see just how different things end up
(Final
Crisis really
didn't seem to change that
much
at the end of the day, really, you know) and whether or
not the readers really appreciate all the changes that
the creators are so passionate about. Of course,
we are
still waiting
to see what is going on withMarvelman,
which we learned about last year--wasn't there supposed
to be a new book? Ah, well.
The only other topic I need to touch on is the whole
focus on digital comics this year. There were several
different sessions that had the words "digital" and
"comics" in them, and I ended up going to Marvel's
presentation on what they were doing about the digital
issue. Much of the session was about the upcoming
motion comics, which was…well, it was a bit boring,
just like motion comics. I know, that's harsh, but I
personally have no interest in watching 60's-era Marvel
cartoons coming back as John Siuntres quipped during
the podcasting panel. They lookbad,
people! That being said, the
Thor
& Loki
motion
comic looked
much more animated than previous motion comics and
looked…well, it looked pretty good, I have to say.
Still, I was much more interested in what Marvel
(and DC) are doing with digital comics, and realize
that Marvel is juggling quite a lot. First, they have
animated, er, motion comics, then they offer the
comics to
look at online,
which have nothing
to
do with the digital comics that I am interested in--the
ones I can take with me on a digital device that may or
may not have an active Internet connection.
They only touched upon digital portable comics
(Ultimate
Thor will
be day and date digital and print, no pricing
announced), so I went up and praised them for their
really nice iPad experience (they did not thank
Comixology for that, by the way, which was lame) but
pressed them for some answers regarding pricing.
Specifically, I asked something much like, "While the
guided view experience can be compelling and offers
some extra value, I am willing to be that not all users
really want that guided experience and would be very
interested in paying less money for 'just' the comic. I
assume that adding that guided experience adds some
cost to the creation of this digital comic and that
Marvel could see some cost savings if they just put the
page up there, perhaps for older issues, for a lower
cost. Are you guys seeing anything in your research
that shows readers feeling one way or the other on this
kind of thing?"
Marvel's answer was both shocking and not surprising.
First, they admitted that they haven't done much
research (which means that they probably have not
done any)
on what the audience wants. They then said that they
were pleased that retailers were actually happy with
digital comics, because apparently customers were
getting issues from iTunes and then going to the stores
to pick other issues and trades. Then he challenged my
assertion that the Guided View was not that compelling
and how it was a differentiator from the pirated PDFs
that were out there, and they were always looking at
pricing.

Which
did not answer my question at all.
First, I find it impossible that Marvel is not doing
research on this, I literally laughed out loud when he
admitted as such. I mean, is this the future of
comics or not? If so, shouldn't the publishers be
working with their audience to make sure they do it
right? Is this something they just plan on test
marketing until they think they've got it right? From
his answer, the best thing about digital comics was
that retailers were happy that they were driving
traffic to the stores. So, are these mobile
versions just promotional items? If so, how can they be
so much money, and how does Marvel justify the price of
the digital version of the Iron Man annual being more
than the printed version? It's schizophrenic at worst,
clumsy at best and just angers the customer. And
I wasn't ripping on Guided View--I was praising it as
something that helps make the story more dramatic, as
something that provides value to the reader--I just
suggested that they might build their audience by
offering a lower cost version without that extra
direction.
So, yeah--not impressed. Not impressed with their
story--digital comics are not coming, they are here,
and they are here to stay. I understand that Marvel has
to play to both sides of this very crucial and
emotional issue--they have to keep the retailers happy,
I get that and I feel they should be commended for
keeping the retailer in mind during this transition.
I also feel that digital comics do not mean the
end of comic retail and that digital comics can broaden
the comic book audience in hugely significant ways.
Seriously--if you have kids and a busy life and
don't have that much time or you don't have a comic
book store in your town, you just don't always have
access to current comics. Digital comics can bring in
people that would never go to their local comic book
store. Digital com---
Sorry. I just…it's 2010, you know? Comic book
fans, the ones who are supporting these publishers,
deserve better than wishy washy answers when we try to
have honest discussions about what is clearly the
biggest elephant on the show floor on a floor that has
quite a few big elephants. It's complicated, I
know, and Marvel has better things to do than discuss
this huge deal with some fan at a convention, but
still--they should be engaging their audience a bit.
Well, SDCC is about community and conversation, and I
daresay I got quite a bit out of just those three
panels (I went to more, but those were the ones I
thought would be the most interesting bring to you).
The rest of the con was super fun, too, and I
just have to say to all of you who took the time to
introduce yourselves and provide me feedback on my
articles, you have no idea how much I appreciated
hearing from you. I know all of us take your feedback
and encouragement to heart and I--well, I really
appreciated it. Thank you. It was great to see
folks at the parties, it was great to see you on the
floor…my only complaint? It went too quickly. I
honestly could have used an extra day. Indeed,
Brian
and
I discussed ho the lines and the crowds are getting so
crazy that SDCC needs to either cut back on the content
(not going to happen) or add another day to the
schedule. Make Wednesday a "real" day, make Tuesday
night the new Preview Night. It would just give us all
about a bit of breathing room and maybe make things a
bit less frenetic, especially on the weekend.
Just an idea…a damn good
idea
if you ask me. Also, Whitney really wants
everyone to start going to the Hilton instead of the
Hyatt, since instead of standing around in a lobby, you
can actually sit down on sofas and enjoy hanging out on
patios above the water. I would add that the Hilton has
50% off drinks from 10pm-2am. Would
that
be
too much of a status quo change?
As they say in the old country, Big Ups to Paul,
Jimski, Josh and Tom for keep the site up to date
during the con. I had the best intentions but
failed--you guys kept the site popping with content, so
failure felt kinda good.
Finally, it was a real pleasure to meet the folks
at
Graphic.ly.
They obviously love comics and are doing some
really great work. I am really inspired by what they
are doing and feel very lucky to play my very small
part in this exciting story.
Finally, finally I did take some video of the last big
unveiling that Marvel had at their booth, the Infinity
Gauntlet movie prop. Check it here.

